ScreenHits TV has been chosen as the in-car TV portal and user interface for Ford Expedition, Lincoln Navigator and Renault Grande Koleos vehicles in selected markets. The TV platform and app enable access to popular streaming services and other premium content from providers such as Peacock, Lionsgate, Bloomberg, the BBC and ITV.
This adds to ScreenHits’s current list of OEM users, having been implemented in Porsche models, including the 911 and Cayenne, as well as Nio vehicles.
Rose Hulse, founder and CEO of ScreenHits TV, said that in-car entertainment is emerging as the second most important screen for consumers. “It’s a significant achievement to bring ScreenHits TV’s technology to some of the world’s most reputable car manufacturers,” she said. “This partnership marks a milestone for in-car entertainment.”
ScreenHits has been integrated into Lincoln Voxx’s rear-seat entertainment systems as the main media hub. The Lincoln Navigator will also integrate ScreenHits, rolling out in the USA, as well as Bahrain, China, the Dominican Republic, Kuwait, Mexico, Puerto Rico, Qatar, Saudi Arabia, South Korea and the United Arab Emirates. ScreenHits will also be introduced to the Expedition model in 43 countries, including the USA and Mexico.
Pat Lavelle, president and CEO of Voxx, said, “ScreenHits TV is a true global provider for streaming content in our rear-seat entertainment products. We expect this to be a great launch for our customers.”
Renault Korea is initially introducing ScreenHits in its Grand Koleos in South Korea before the partnership expands to international markets.
In related news, ETAS and ThunderSoft recently announced a strategic collaboration in response to the rapid development of automotive software and the increasing demand for in-vehicle infotainment (IVI), advanced driver assistance systems (ADAS) and vehicle control unit (VCU) applications based on high-end system-on-a-chip (SoC). Click here to read the full story.