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Automotive Interiors World
Augmented Reality

Qualcomm and Epic Games partner to enhance in-vehicle user experiences

Adithya GopalBy Adithya GopalOctober 3, 20242 Mins Read
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Qualcomm and Epic Games join to enhance cabin experience

The Unreal Engine will be deployed pre-integrated and optimized for the Snapdragon Cockpit Platform, Qualcomm Technologies and Epic Games have announced. This will enable auto makers “to deliver immersive user experiences”, the companies say.

With the human machine interface (HMI) solution, auto makers will be able to develop digital cockpits that are customizable and scalable across all vehicle types. This collaboration marks the first time Unreal Engine is being integrated directly into Snapdragon automotive platforms.

With this, global car manufacturers that use Snapdragon Digital Chassis solutions will have exclusive access to Unreal Engine tools with optimized features, providing unique in-cabin visualization capabilities such as fully customizable 2D and 3D visuals.

Unreal Engine supports unified assets across all applications, offering fast and flexible workflows. The Snapdragon Cockpit Platform revolutionizes vehicle interaction with advanced technologies, enhancing user interfaces, connectivity, and in-cabin environments. Using high-performance computing, immersive graphics and AI support, the solution improves user experience even further, driving the shift toward connected mobility.

Laxmi Rayapudi, vice president, product management, Qualcomm Technologies, said, “By seamlessly integrating Unreal Engine with Snapdragon Cockpit Platforms, we’re empowering auto makers and the ecosystem to innovate and elevate in-cabin experiences to new heights. We look forward to showcasing the power of co-innovation to unlock new possibilities for in-vehicle experiences.”

“Unreal Engine is the most open and advanced real-time 3D creation tool, providing unmatched fidelity and possibilities, whether you’re building for games or for user interfaces,” said Bill Clifford, vice president and general manager for Unreal Engine at Epic Games.

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