Fuel Ventures Asia has announced its investment in Holoride Technologies Group, a pioneer in motion and geospatially aware in-car applications. This investment supports Holoride’s new direction to capture the B2B market, expand across multiple device platforms and drive growth within Asia.
Holoride’s technology transforms real-time vehicle motion and location data into immersive in-car experiences, elevating passenger entertainment and engagement. “As investors, we are thrilled to support Holoride’s groundbreaking vision to transform the in-car experience,” said Mark Pearson, founder of Fuel Ventures. “Their focus on spatial technology and their emphasis on B2B and multidevice functionality in Asia makes Holoride a truly unique player in the automotive market.”
“As Holoride enters Asia, we see tremendous opportunities for them to redefine the in-car experience across one of the world’s most dynamic regions,” Jing Jing Xu, managing director of Fuel Ventures Asia, explained.
Holoride’s strategic evolution has already sparked interest across the automotive and tech industries. In focusing on B2B, Holoride is unlocking new potential in immersive in-car content and applications – a US$72bn market in 2024 – that is projected to grow to more than US$190bn in the next 10 years.
“We’re excited to have Fuel Ventures Asia on board as we embark on this next chapter,” added Nils Wollny, co-founder and CEO of Holoride. “Their support is a strong endorsement of our strategy to redefine the in-car experience. Together, we’re committed to leveraging spatially aware applications and multidevice solutions to elevate passenger experiences, especially as we deepen our focus on the Asian market.”
