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HMI

Volkswagen introduces ID. UNYX E-SUV in China with AI-powered avatar assistant

Izzy WoodBy Izzy WoodJuly 18, 20242 Mins Read
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Volkswagen has unveiled the ID. UNYX, an electrically powered E-SUV coupe, as the first model from its new sub-brand exclusively for China.

The ID. UNYX features a personalizable 3D avatar as an assistant, making it the first Volkswagen to provide an AI-supported, interactive experience. This model has a smart human-machine interface (HMI) and a range of over 600km.

Developed and manufactured at the Smart E-Mobility Hub in Hefei, the vehicle is tailored for young customers in China’s metropolitan areas.

Stefan Mecha, CEO of Volkswagen Brand China, highlighted the importance of the ID. UNYX in expanding the spectrum of electric ID. models in China. The avant-garde design, sustainable electric drive and user experience are designed to attract “young, lifestyle-oriented target groups and retain existing customers for the Volkswagen brand,” he said.

The HMI of the ID. UNYX includes an AI-based 3D avatar, customizable through an app and synchronized with the vehicle. The entry-level version of the ID. UNYX features a 210kW electric drive motor on the rear axle, powered by a 77kWh battery, achieving a range of up to 621km (CLTC standard). An all-wheel-drive version with two electric motors, delivering 250kW, is also available.

The ID. UNYX’s design includes distinctive elements like a gold-colored Volkswagen badge, LED matrix headlights and a sporty coupe-style rear end with intricate LED elements.

Volkswagen says it also plans to expand the ID. UNYX model range with four additional vehicles by 2026, including SUVs and sedans. This expansion is part of Volkswagen’s masterplan for China, which includes the introduction of 34 new models by 2030, strengthening its position as the leading international brand in the Chinese market. This plan includes 16 new electric ID. models, 12 new combustion engine models and six new plug-in hybrid models.

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