Lizhi Podcast platform launches on Tencent WeScenario in-car platform

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Lizhi Inc, an online UGC audio community and interactive audio entertainment platform in China, has announced that its vertical podcast platform, Lizhi Podcast, has launched on the Tencent WeScenario in-car platform.

WeScenario is a light, app-based Internet of Vehicles (IoV) ecosystem built by Tencent. It provides a set of native application frameworks specially tailored for driving scenarios by leveraging the versatility of WeChat Mini Programs. It relies on cloud-based updates that can be used without download and installation. It effectively accelerates the transmission of internet services and content to vehicles, thus allowing Lizhi Podcast’s audio content to stream more quickly and smoothly and enhancing users’ in-car digital experience.

Jinnan (Marco) Lai, founder and CEO of Lizhi, said, “We are excited to introduce Lizhi Podcast on Tencent WeScenario. Shortly after the official launch of Lizhi Podcast in January this year, we also rolled out the WeChat Mini Program of Lizhi Podcast. We believe the integration of Lizhi on WeScenario takes interoperability under the Tencent ecosystem even further and enables us to bring Lizhi’s library of curated and exclusive high-quality podcast content to a wider range of users in various usage scenarios.

“Moving forward, we aim to cooperate with more industry leaders and companies through continuous innovation in audio technology and diversified podcast content, while also further expanding audio-applicable usage scenarios and providing users an immersive audio experience.”

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Lawrence has been covering engineering subjects – with a focus on motorsport technology – since 2007 and has edited and contributed to a variety of international titles. Currently, he is responsible for content across UKI Media & Events' portfolio of websites while also writing for the company's print titles.

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