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Materials

VIDEO: Volvo reveals how its designers drew inspiration for EX90 SUV

Callum Brook-JonesBy Callum Brook-JonesJuly 4, 20232 Mins Read
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When developing the interior of the Volvo EX90 SUV, the OEM’s designers chose materials from an array of natural, recycled and renewable sources that they believed would create a lasting impression.

“I work with an amazing team – they’re very much motivated by the values of our brand and meaningful design,” explained Lisa Reeves, head of interior design at Volvo Cars. “We have worked to redefine luxury by using more sustainable lightweight materials that really feel tactile and are of great premium quality.”

Instead of using traditional materials, the Scandinavian vehicle manufacturer has opted for fabrics that foster circularity, such as Nordico, which is produced using textiles made from recycled material – such as PET bottles – and bio-attributed polymer from forests in Sweden and Finland.

“Our designers have put so much effort into designing the grain you can feel on the surface of the Nordico material,” added Reeves.

Alternatively, customers can opt for a Nativa-certified wool blend seat finish. This fabric is certified according to strict sustainability standards relating to animal welfare and environmental and social issues.

Increasing the vehicle’s environmental credentials further are FSC-certified wood panels within the cabin space, and carpets that include pieces of regenerated polyamide. In total, the EX90 includes approximately 50kg of recycled plastics and bio-based materials.

The EX90’s interior can be entirely customized with a choice of seven different ‘rooms’, each inspired by Scandinavian lifestyle and nature.

For more on materials, click here.

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