Marelli and Microchip Technology have announced a solution that enables graphics and video content generated by a vehicle’s central computer to be streamed directly to automotive displays using ASA Motion Link (ASA-ML), an open standard for automotive video connectivity.
The demonstrator is designed to simplify display architectures, optimize system costs and increase sourcing flexibility while supporting the transition to software-defined vehicles (SDVs).
ASA Motion Link is an open standard for automotive video connectivity and SerDes (serializer-deserializer) communication, defined by the Automotive SerDes Alliance (ASA), a consortium of vehicle manufacturers, Tier 1 suppliers and semiconductor companies.
The standard enables high-speed video and graphics transmission across products from multiple technology providers, supporting interoperability and providing an alternative to proprietary video transmission technologies. As a founding member of ASA, Microchip has demonstrated interoperability across its camera solutions and is now extending the technology to display connectivity.
As vehicle architectures evolve toward centralized computing and SDVs, vehicle makers are looking for connectivity solutions that can support growing performance demands while reducing complexity, controlling costs and enabling scalable vehicle electronics architectures. In the joint demonstrator solution, graphics and video content generated by the vehicle’s central computer is processed and transmitted through Microchip’s VS7000 ASA-ML chipset over a high-speed standardized link.
Marelli enables display-side integration of the technology by configuring and optimizing the ASA ML deserializer to decode standardized video streams directly at the display. The approach supports the reception and synchronization of centrally generated content, including camera feeds, navigation maps, infotainment graphics and vehicle control interfaces, while simplifying the display-side electronic architecture.
“The transition to software-defined vehicles is driving demand for more open, flexible and scalable electronic architectures,” said Kelei Shen, president of Marelli’s Electronics business. “As an integrator within the automotive ecosystem, Marelli brings together best-in-class technologies from multiple partners to deliver complete solutions for vehicle makers. This collaboration highlights how open standards can accelerate innovation while providing interoperability needed for the next generation of vehicle architectures.”
“Open standards play a critical role in accelerating innovation by reducing dependency on proprietary technologies,” said Kevin So, vice president of Microchip’s communications business unit. “Our collaboration with Marelli demonstrates how ASA Motion Link provides automotive manufacturers with a secure, interoperable and scalable connectivity solution that simplifies integration across the ecosystem.”
The collaboration demonstrates how open-standard connectivity supports in-vehicle networking and electronics by enabling secure communication between centralized computing systems and displays.
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