Clients are being offered what Pininfarina calls a 360° consulting service for its Battista EV Hypercar, and has shown off the first fruits of this process with a New York City-inspired commission.
Sara Campagnolo, head of color and materials design, Automobili Pininfarina, explained, “The Pininfarina name has a storied heritage of individual cars, and the Battista continues this legacy as every vehicle will be truly bespoke by design. Our clients have the unique opportunity to join the Automobili Pininfarina family, immersing themselves in the design process with our talented craftspeople to ensure their vehicle authentically reflects their personality and tastes, created with a truly personal touch. Clients have the opportunity to drive forward the development of sustainable luxury, while creating a unique collector’s piece.”
Beyond the latest vehicle’s striking exterior, the interior provides considerable scope for personalization, covering everything from the choice of leather and Alcantara to contrasting stitching, an interior jewellery pack and fine aluminum interior detailing. Pininfarina claims a total of 128,000,000 combinations provide opportunities for clients to reflect their individual tastes, however, there is also a commitment to sustainable luxury. This is evident in the methods used to craft the materials, such as leather interior elements tanned with olive leaves, a process that reduces the need for harmful chemicals.
The first bespoke commission features Pilota seats finished in black leather upholstery with Iconica Blu Alcantara with navy color inserts. The exterior theme, which features bare carbon with blue threads, is carried through to the interior with blue stitching augmented by a red and white cross stitch, red headrest logo and unique white seatbelts, with the same blue detailed carbon used on the exterior used on the seatbacks. Brushed aluminum detailing is finished in red, referencing the red exterior jewellery pack, with darker details provided by brushed aluminum elements anodized in black.