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Automotive Interiors World
Sensors

Magna uses impaired driving prevention tech to advance road safety

Izzy WoodBy Izzy WoodJanuary 11, 20242 Mins Read
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At CES 2024 in Las Vegas, Nevada, mobility technology company Magna has introduced a breath- and camera-based predevelopment technology designed to combat impaired driving and therefore enhance road safety.

The safety technology determines if drivers are ‘fit to drive’ by combining key elements of the interior sensing system, which uses camera technology to detect driver distraction, drowsiness and intoxication through pupillary signals. Infrared sensor technology has been developed by Senseair – an air and gas sensing company.

Cockpit-embedded sensors, placed in proximity to the driver, measure and quantify the alcohol and carbon dioxide levels in diluted exhalations from the driver. The technology is intended to passively detect an intoxicated driver with a blood alcohol concentration at or above 0.08% – the legal limit in various countries around the world, including the UK, and all US states except Utah, where the legal limit is 0.05%.

Bill Snider, president of electronics at Magna, said, “As we continue to support the company’s vision of advancing mobility for everyone, our team is focused on delivering active safety innovations that help reduce accidents and fatalities.”

During CES, which runs until Friday, January 12, the company will provide outdoor demonstrations of this technology by appointment only at Booth #WP-42 in the West Plaza Parking lot of the Las Vegas Convention Center.

Click here for more news on Magna, and here for more on sensors

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