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Access, Ludium Lab and Xpeng launch in-car cloud gaming platform

Izzy WoodBy Izzy WoodJanuary 19, 20242 Mins Read
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A collaboration to bring cloud gaming for in-car displays has been announced by Access, Ludium Lab and Xpeng. The project combines Access IVI (in-vehicle infotainment) technology with Ludium Lab’s cloud gaming platform to provide Xpeng customers access to the XPlay gaming platform.

XPlay is powered by SoraStream and white-labeled as XPlay by Ludium Lab, with the integration facilitated through the Twine4Car app store platform from Access. Gaming options include PC, mobile and console games, featuring AAA titles as well as exclusive games from Ludium Lab. The 60 FPS full HD games can be played on Xpeng infotainment screens – users do not need to download any games. The service also includes parental controls.

“In-car entertainment is an increasingly important part of the car-buying decision, so offering an exciting portfolio of audio, games, and video entertainment through XPlay is critical,” said Brian Gu, vice chairman and president of Xpeng.

“The collaboration with Access and Ludium Labs ensures that easy and enjoyable journeys in an Xpeng will be engaging for everyone thanks to the high-quality cloud gaming developed specifically for our extra-wide infotainment screens.”

Aono Masahiro, CEO of Access Europe, said, “Our Twine4Car Platform and App Store is a content aggregation platform that for the first time brings together the latest in IVI technology and premium content in a fully OEM-branded interface. The addition of SoraStream from Ludium Lab ensures that Xpeng car users have access to a truly engaging mobility experience.”

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