3 Screen Solutions (3SS), a provider of TV and automotive entertainment software solutions, has been honored with a Frost & Sullivan Customer Value Leadership Award.
The award for European In-vehicle Entertainment Industry Excellence in Best Practices recognized 3Ready Automotive, an in-car entertainment platform providing as Entertainment as a Service (EaaS) to power in-car displays and deliver entertainment. It offers a variety of engaging apps and services combined from multiple sources.
Frost & Sullivan applies a rigorous analytical process to evaluate nominees for each award category before determining the final award recipient. It involves a detailed evaluation of best-practice criteria across two dimensions for each nominated company.
The 3Ready Automotive ecosystem enables auto makers to create and deliver video entertainment that blends into a vehicle’s HMI with a customized look. It also helps OEMs enhance users’ service engagement and brand connection.
Auto makers can tailor the user experience while retaining full control of the content choices. “We created 3Ready Automotive to help OEMs unlock new revenue streams and deliver seamless and personal in-car experiences that mirror much-loved entertainment experiences that consumers enjoy on their favorite devices at home,” said Felix Walter, head of automotive at 3SS.
Automotive manufacturers can manage, style, curate and target the content and the entire experience on the fly, remotely, across their whole fleet. Additionally, 3Ready Automotive enables vehicle manufacturers to monetize in-car entertainment via new service offerings, promotions and business models.
Each year, Frost & Sullivan presents this award to a company that has developed pioneering technology that not only enhances current products but also enables the development of new products and applications.
